Today's piece is obviously outside my normal style, but I found myself itching to experiment with some new digital techniques. When I stumbled upon this "glow-in-the-dark" vibe I said to myself: That looks CRAZY.
And then I paused to think about that word: crazy.
There's the negative context -- we've all likely encountered that "crazy" friend (or that EX boy/girlfriend), maybe someone whose behavior is irrational or their presence is toxic. And there are certainly more than a few things I could get into in the news now that have me thinking the word "crazy" on a regular basis, wondering how all the screws got loose in our collective consciousness.
But more often than not, "crazy" is a word that is simply used to describe "that which we cannot comprehend." Something that is outside the norm, that challenges the status quo, that asks us to consider what's possible. Certainly there was a time in our history when the notion of having a female president would have unilaterally been branded as CRAZY. Politics aside, reality suggests that notion is now a very real possibility.
So I think it's all about maintaining just the RIGHT amount of crazy. Not necessarily endorsing the irrational or the toxic, but of leaving room for the unthinkable, the seemingly impossible.
As Apple's iconic "Think different" campaign famously said: "Here's to the crazy ones...Because the people who are crazy enough to think they can change the world, are the ones who do." Let today's piece be a reminder to entertain just the right amount of crazy in your own life!